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215 - Broadway's in Fashion

$9,850
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Medium: bronze sculpture
Edition: 462

Dimensions: 24 x 15 x 6"

Signature: Erté' signature stamp
Reference: Erté The Last Works

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Broadway's in Fashion by Erté front
Broadway's in Fashion by Erté side 1
Broadway's in Fashion by Erté back
Broadway's in Fashion by Erté side 2
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$9,850

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About the Work
About the Artist

About the Work

"Broadway's in Fashion" is a bronze sculpture by Erté. The sculpture dimensions are 24 x 15 x 6" and the sculpture ships accompanied by a certificate of authenticity. 

Erté, considered by many as the “Father of Art Deco,” often acknowledged that his love for the theater was a great source of creativity and inspiration. He conveyed in his art a drama with which he lived his life – a dream that came from the very innermost expression of his soul. Just like theater has two faces -  comedy and tragedy - Erté was a brilliant showman, as well as a quiet man who sometimes would prefer to be left alone. From a young age, he was immersed in the world of opera, ballet, and theater. When he designed costumes and sets for theatrical productions, it was a lifelong desire that he was fulfilling.

“Broadway’s in Fashion” is a fitting tribute to the legendary Broadway from a man who pursued the theatrical in everything he did. In 1978, Erté was honored by the Eugene O’Neill Foundation at a gala celebration in New York entitled “Broadway’s in Fashion” for which Erté designed the poster. This led to a CBS-TV film on Erté narrated by the legendary Diana Vreeland, and an exhibition of his costume designs at the Boston Center of the Arts. This sculpture, in scarlet and black, with white gold embellishments, incorporates the elements for which Broadway is best known. Her elegant and confident posture reveals her costume, which is itself an homage to Broadway – the scarlet robe with gold tassels evokes the stage curtain as it rises to reveal the first act, the male and female dancers, energetically giving their all for each performance, and the Greek masks of comedy and tragedy, the universal symbols of the theater. Her dramatically cut gown is reminiscent of the elaborate stage shows of the past, such as the Ziegfield Follies (for which Erté designed many costumes), and her headpiece lends a regal air, symbolizing the “crowing achievement” that Broadway represents for those who believe that dreams do come true. The base of the sculpture, representing the stage, gives the finishing touch to the theatrical effect.

The bronze sculpture/casting medium and process is, and has always played, a fascinating part in the history of art, admired by civilization for thousands of years and continuously developed with modern technology. Erté sculpture exemplifies the timeless beauty of this intriguing art form and manifests the artist’s personal unique flair in every bronze creation.

Literature: Lee, M. Erté: The Last Works. Dutton Studio Books, 1991. pg. 105.

About the Artist

Erté was born Romain de Tirtoff in St. Petersburg, Russia on November 23rd, 1892 and was raised amidst Russia's social elite. At the age of five he created an evening gown for his mother and managed to persuade the adults to craft it, they were astounded by the results. In 1912, Romain left St. Petersburg for Paris at the age of nineteen with the aim of becoming an artist. After working with Paul " Le Magnifique" Poiret on several theatrical productions Romain, still under the pseudonym of Erte, began to work more independently. He hand-crafted original costume and fashion designs for many of the era’s most renowned actresses, including Joan Crawford, Lillian Gish, Marion Davies, Anna Pavlova, Norma Shearer, and others. His masterpieces for the stage included extravagant production designs at venues such as New York’s Radio City Music Hall, the Casino de Paris, and the Paris Opera. In 1915 he began his long professional relationship with Harper's Bazaar and created 240 covers for the esteemed magazine. For 6 months in 1916, Erté simultaneously worked with Vogue as well. As a result of his highly publicized success, Erté would later be called the father of the ‘Art Deco’ movement.

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